martybyk@martybyk.com

CREATIVE

DIRECTOR

AWARD

WINNER

Since I have spent a great deal of time at Hallmark Channel,  it goes without saying  that I’ve had some experience with Christmas.  Countdown To Christmas is the incredibly successful seasonal campaign that other Channels and Networks can only hope to emulate.

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“Countdown To Christmas Light Switch  Spot 2023”         Hallmark Channel

Year after year, its popularity and rating are through the roof and there’s no sign of that stopping anytime soon. It really is quite amazing. It’s a great deal of work but in the end, Countdown To Christmas brings a great deal of happiness to people and that makes it all worthwhile.

“Countdown To Christmas Radio City Spot 2023”         Hallmark Channel

“Countdown To Christmas Campaign Spot 2021”         Hallmark Channel

 The Award Winning Campaign Spots featured Original Music by Gwen Stefani and Kelly Clarkson. I was appointed Creative Director of the Campaign. It was an incredible undertaking but an incredibly satisfying one nonetheless.

“Jolly Good Christmas”    Hallmark Channel

“Lights. Camera. Christmas”    Hallmark Channel

“The Holiday Sitter”    Hallmark Channel

“A Christmas Together With You”    Hallmark Channel

“Good Morning Christmas”    Hallmark Channel

This is a special Countdown To Christmas Image Spot I created.  It premiered live at Radio City Music Hall as part     of a large Red Carpet Event celebrating the start of Countdown To Christmas 2022 . 


It features the music of Michael Buble and was incredibly well received by the audience, the press as well as The Network.  I enjoyed this one greatly.

“To All A Good Night”   Promo           Hallmark Movies & Mysteries

“Northpole - Open For Christmas”      Hallmark Channel

“Christmas In Tahoe”    Hallmark Channel